Our Story

Josh, who runs Raw Beauty Lab, sitting at a garden table with a pink drink
Josh, who runs Raw Beauty Lab

It started with a pharmacologist who couldn't find what she was looking for.

Sonia is a pharmacologist. After a long winter of commuting and poor health, she saw it in her skin first. Vitamin supplements didn't help. What did was changing what she ate: whole fruits, vegetables and botanicals.

So she went looking for a supplement made the same way, and couldn't find one. Products claiming to be "natural" were full of synthetic vitamins and fillers. In 2020 she made her own: Vegan Collagen, built from whole plants, with nothing synthetic and nothing hidden.

In February 2024, I took it on.

I'm Josh. I took over Raw Beauty Lab while my mum was seriously ill. That time changed how I think about what we put into our bodies, and how much we trust the labels that tell us what's inside.

What convinced me wasn't the formula on paper. It was reading how women talked about it: the messages and reviews from customers who said it had changed how they felt about their skin, and about themselves. I wanted to protect that, and to build on it honestly.

Today more than 25,000 customers in the UK have chosen Raw Beauty Lab, and Sonia's formula is still at the heart of everything we make.

Josh, Raw Beauty Lab

4.8 out of 5 from 1,147 reviewsSee real results from customers

What we stand for

Beauty that starts with what you eat

Whole plants, nothing else

Fruits, vegetables and botanicals in their raw form. No synthetic vitamins and no fillers.

Every amount published

The exact amount of every ingredient in each 4 g scoop is on the product page.

Vegan Society certified

100% plant-based and cruelty-free. No marine or bovine collagen.

Made in the UK

Made in the UK, with free UK delivery.

Start your own ritual

One scoop a day, in a smoothie, yoghurt or juice. Free UK delivery, and skip, pause or cancel anytime.

  • The original

    Vegan Collagen Booster

    If you want a vitamin C-rich daily blend

    Our founding blend of nine superfruits and botanicals, rich in vitamin C.

    From £27.96 with subscription · £34.95 one-time

  • With Vollagen®

    Vegan Collagen Luxe

    If you want the collagen amino acids too

    Adds 1,500 mg of Vollagen® per serving: a plant-fermented complex providing the 16 key amino acids of human collagen, in the same proportions.

    From £35.96 with subscription · £44.95 one-time